Flagship platform

MomentLab is the Sublab flagship product.

AI-powered Fan Relationship Management for independent artists, labels and creator groups: fan profiles, drops, ownership records, communication, analytics and enterprise workspaces in one controlled relationship layer.

Positioning

A direct fan relationship layer, not another social dashboard.

MomentLab helps teams understand supporter behaviour, reward high-intent fans, run drop campaigns, keep communication direct and build long-term fan value with cleaner context.

Walkthroughs

Four views of the MomentLab platform.

The walkthrough set covers the fan experience, artist workspace, enterprise layer and admin control plane, showing how the product moves from consumer-facing relationship moments into serious team operations.

Fan experience

Fan-side discovery, ownership and vault flow.

Artist workspace

Artist dashboard, drops, CRM and campaign intelligence.

Enterprise workspace

Roster, workspace and label/group operating layer.

Admin control

Platform oversight, support and operational governance.

Key features

FRM

Fan profiles

Artist-scoped supporter records with tags, notes, lifecycle stage and engagement context.

Fan Relationship Management for serious creators.

Drops

Campaign tools

Timed music, merch and access drops with reminders, ownership records and follow-up context.

Launches become relationship moments.

Workspace

Enterprise controls

Roster oversight, member roles, workspace security, billing, integrations and portfolio intelligence.

Built for labels and creator groups.